Bayern Munich President Herbert Hainer on the social role of the club
When FC Bayern Munich players get involved in politics (usually for a good cause), not everyone is happy. However, Bayern President Herbert Hainer believes that...
The club cooperates with Creatory to boost the local creative economy
HKT’s loyalty program ‘The Club’ has collaborated with MoneyHero’s multi-channel B2B2C influencer platform ‘Creativey’ to strengthen Hong Kong’s creator economy. Launched in 2019 as a...
How The Club wins the hearts of consumers with exceptional loyalty strategies
In today’s customer-centric world, brands have shifted their focus to retaining customers by offering personalized experiences through loyalty programs. This is also the case with...