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Clorox puts its commitment as an ally into action at the annual IDEAcon event

Clorox puts its commitment as an ally into action at the annual IDEAcon event

By Shanique Bonelli-Moore, Chief Diversity and Social Impact Officer

NORTHAMPTON, MA / ACCESSWIRE / June 21, 2024 / The Clorox Company

That’s it for IDEAcon 2024!

For the second year, Clorox hosted its company-wide event to give Clorox team members the opportunity to reflect on our purpose to work for people’s well-being and flourishing every day through the lens of Inclusion, Diversity, Equity and Connection, or IDEA. This year, our focus was to dig deeper into how we can put Connection into action to create a more inclusive workplace where all experiences are heard and valued. IDEAcon observation events, social impact activations and other gatherings took place in 26 locations around the world, sparking critical discussions about how we can all activate Connection, further embed IDEA into our Clorox culture and continue to build purpose-led brands.

I would especially like to thank our guests, panelists and event moderators who shared their valuable insights on how we can embrace the role of allies in our daily work and lives. Here are some key takeaways from the various sessions:

  • Our Allyship framework is a critical component of IDEA, which is integrated into our IGNITE strategy.
  • We can all help our teammates through IDEA and share with them how we can integrate the coalition into our daily lives.
  • We have all experienced being both “insiders” and “outsiders” depending on the situation. We must constantly be aware of how we can decentralize ourselves to focus on and support others.

Even though IDEAcon is over, the intention lives on. We continue to make progress on executing on our priorities in service of our IGNITE strategy, and I encourage our entire workforce to keep the momentum going: build on the connections you made this week, consider joining an employee resource group, be an active ally to your teammates, and recognize the changemakers who are already showing their connection today.

A big thank you to all of our Clorox teammates for their continued partnership on this journey.

Learn more about Clorox’s IDEA journey here.

For more multimedia content and ESG storytelling from The Clorox Company, visit 3blmedia.com.

Contact information:
Speaker: The Clorox Company
Website: https://www.3blmedia.com/profiles/clorox-company
E-mail: (email protected)

SOURCE: The Clorox Company