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Class action lawsuit against Miracle Moo accuses the company of false advertising of dietary supplements

Class action lawsuit against Miracle Moo accuses the company of false advertising of dietary supplements

Close-up of a measuring spoon filled with white powder representing the lawsuit against Miracle Moo.Close up of a measuring spoon filled with white powder representing the lament of Miracle Moo.
(Image credit: Madeleine Steinbach/Shutterstock)

Miracle Moo Supplements Class Action Lawsuit Overview:

  • WHO: Joseph Mosseri has filed a class action lawsuit against Miracle Moo Inc.
  • Why: Mosseri claims that Miracle Moo falsely promotes the scientifically proven health effects of its bovine colostrum-based dietary supplements.
  • Where: The class action lawsuit was filed in federal court in New York.

According to a new class action lawsuit, Miracle Moo Inc. falsely claims that its bovine colostrum-based dietary supplements have a number of scientifically proven health benefits.

Plaintiff Joseph Mosser alleges that Miracle Moo uses a deceptive scheme to deceive consumers into believing that its product is scientifically validated and based on scientific evidence.

“Through this fraudulent scheme, the defendant creates a false aura of scientific and pharmaceutical legitimacy in order to sell the products at a premium price,” Miracle Moo’s class action lawsuit states.

Mosseri seeks to represent a nationwide group and a New York subgroup of consumers who have purchased Miracle Moo dietary supplements primarily for personal, family or household purposes.

Class action lawsuit: Miracle Moo dietary supplements have no clinically proven health effects

The class action lawsuit argues that Miracle Moo’s supplements have no scientific backing, nor are they clinically dosed to provide the health benefits advertised.

Due to their alleged mislabeling, Miracle Moo food supplements are also considered unauthorised and mislabelled new medicinal products under Food, Drugs and Cosmetics Actsays Miracle Moo’s class action lawsuit, which argues that this makes their sale illegal and worthless.

“Had Plaintiff known that Defendant’s representations and warranties were false, Plaintiff would not have purchased the products or would have paid substantially less for them,” Miracle Moo’s class action lawsuit states.

Mosseri claims Miracle Moo is guilty of violation New York General Business Law and various state consumer protection laws. He is demanding a jury trial and is seeking an award of statutory and punitive damages for himself and all class members.

A consumer filed a separate dietary supplement class action lawsuit against Onnit Labs Inc. earlier this year for false advertising by its co-founder, podcaster Joe Rogan, of its Alpha BRAIN® brain supplements. Help with cognitive functions.

Have you purchased Miracle Moo supplements? Let us know in the comments.

The plaintiff is represented by Adrian Gucovschi and Benjamin Rozenshteyn of Gucovschi Rozenshteyn, PLLC.

The Miracle Moo adds class action lawsuit Is Mosseri et al. v. Miracle Moo, Inc.Case No. 1:24-cv-03414, in the United States District Court for the Southern District of New York.



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