Famous Group’s Vixi Suite platform expands with new product features to increase fan engagement at live events

Famous Group announces the expansion of its Vixi Suite platform with the introduction of several new product features. The updates were presented to a live audience at the prestigious annual IDEA Convention.

Vixi Suite was initially launched in 2020 as a tool for remote live event streaming and was designed to improve fan engagement at live, in-person events. Using a simple QR code, fans can be instantly streamed LIVE to video boards, creating an interactive and immersive experience. Last year, The Famous Group expanded the platform by becoming the first to add AI-generative imagery to the live fan experience using a new tool called Photo Magic. Since then, Vixi Suite has become the industry standard at major sporting and entertainment events, and millions of fans have used the technology to date.

Vixi has been deployed in more than 175 venues across 15 countries, including the United States, France, Japan, and Australia. The platform is used by teams in a variety of sports leagues including NFL, MLB, NHL, NBA, MLS, NCAAB, NCAAF, Premier League, LaLiga, Serie A, MLS, A-League, B.League Basketball, AHL, WHL, CFL, as well as in motorsports, golf, gymnastics, and martial arts.

The goal of the Vixi Suite is endless activations all housed in ONE interface. New updates being released for TFG teams, leagues and organizational partners include:

• Vixi recording:

  • GROOVE: Using generative AI technology, Groov animates uploaded photos and brings fans’ images to life on the big screen.

  • MESSAGE: Producers can include custom data entry fields such as name, email, seat number or stories that allow them to create WOW moments without having to use the image.

  • CUTOUTS: Producers can now place any overlay over fan photos to create a virtual photo cutout board!

  • MOSAIC: Aggregate user-generated content (UGC) with a 2D display of fans’ selfies directly from Vixi Suite.

  • PHOTO MAGIC: Improved face detection and rendering time.

• VixiLive:

  • PARTY MODE | Choose between displaying one (1), two (2), three (3), four (4), or even twenty-four (24) user feeds on screen at once! Vixi Live’s moderation system allows producers to easily select fan feeds on one page.

  • MULTIPLE CAMERA STREAM | Power your production with up to four (4) switchable streams using multiple mobile devices as camera sources. Take your fans behind the scenes in player tunnels, backstage, or even to a fan bar down the street!

  • REELS: Vixi Reels allows fans to submit a short video of themselves along with a personalized message right from their phone.

  • AT HOME: Fans can participate in the live event from the comfort of their own home by streaming their phone camera footage in real time to the venue’s video board.