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Kendrick Lamar’s music video “Not Like Us” could be Drake’s funeral

Kendrick Lamar’s music video “Not Like Us” could be Drake’s funeral

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Kendrick Lamar isn’t done blackmailing Drake yet. In fact, he came from Toronto for the rapper’s Song of the Summer trophy.

On July 4, Lamar released the music video for his Drake diss track “Not Like Us” – a significant release date after he called his adversary a “colonizer.”

Directed by Lamar and Dave Free, the music video celebrates California culture from dance to landmarks and includes visual reactions to some of the disses in Drake’s tracks “Push Ups” and “Family Matters.”

As Lamar warned in “Euphoria,” he is the “biggest hater.”

The music video for “Not Like Us” begins with him doing push-ups on cement blocks in response to “Push Ups” by Drake.

He later uses owl symbolism in reference to the mascot of Drake’s record label OVO Sound, making it clear that they are enemies. In one shot, Lamar smashes an owl piñata while a disclaimer at the bottom of the screen reads: “No OVHoes were harmed in the making of this video.”

A collapse: All 9 diss songs from Drake and Kendrick Lamar in 2024, including “Not Like Us” and “Part 6”

As a final victory lap, Lamar ends the video by dancing to the catchy tune with his partner Whitney Alford and their two children. Drake claimed on “Family Matters” that the Compton rapper abused Alford and that Free is the father of one of her children.

Everyone wanted a Drake summer 2016. Now it’s “Not Like Us.”

Released on May 4, “Not Like Us” is a catchy response to Drake, who insulted Lamar’s ability to produce a radio hit.

The song, produced by DJ Mustard, calls Drake a “certified pedophile” and has everyone from children to adults belting out the inflammatory lyrics: “Try to strike a chord and it’s probably A minor.” Lamar also criticizes Drake’s friendships in the industry and his appropriation of certain aspects of African-American culture, and takes a shot at him with his lyrics, saying it’s “God’s plan to show y’all that you’re liars.”

Ironically, it was once Drake’s song of the summer. “One Dance,” “Controlla,” and “Too Good” from his 2016 album “Views” formed a kind of holy trinity of summer anthems. Without them, there would have been no party.

For a while it was Drake vs. Drake. In 2017 he came back with the songs “Fake Love” and “Passionfruit”. In 2018 he achieved another song triumph with “God’s Plan”, “In My Feelings” and “Nice For What”. In 2020 he celebrated a brief comeback with “Laugh Now Cry Later” and “Life Is Good” by Future. However, Drake’s summer success faded with his follow-up albums “Certified Lover Boy”, “Honestly, Nevermind” and “For All the Dogs”, leaving the gap open for a new successor.

Drake essentially became a victim of the musical expectations he himself had created when Lamar’s “Not Like Us” became 2Pac’s millennial “Hit ‘Em Up” (a vicious diss to Biggie Smalls).

Kendrick Lamar performs a Drake diss “Not Like Us” five times at the “Pop Out” concert at Juneteenth

“Not Like Us” (alongside Sabrina Carpenter’s “Espresso”) has replaced the longing for the summer of 2016. We are finally living in the present, with a diss track that calls the Toronto rapper a pedophile who has combined various gang affiliations.

The culture fueled by Lamar’s release of diss tracks from “Euphoria” to “6:16 in LA” to “Meet the Grahams” to “Not Like Us” has proven that hate reigns supreme in this dance series come summer 2024.

Will Drake reclaim his Song of the Summer title? He has two months to try.