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Investigation of the class action lawsuit concerning the infant drinks Similac and Baby’s Only

Investigation of the class action lawsuit concerning the infant drinks Similac and Baby’s Only

Misleading toddler drinks from Similac and Baby’s Only: Who is affected?

Mother prepares toddler food in a sippy cup.Mother prepares toddler food in a sippy cup.
(Image credit: MIA Studio/Shutterstock)

Have you used a Similac or Baby’s Only toddler drink in the past three years? You may be eligible to join a class action lawsuit. Fill out the form on this page to learn more.

As a parent, you put a lot of trust in the products you use. You trust that toys have been tested, that clothes are safe to wear, and that formula and baby food provide the nutrients your child needs. However, not all products deserve that trust.

Toddler drinks like Similac Go and Grow, Similac Pure Bliss and Baby’s Only Organic Dairy Toddler Formula are marketed as a healthy next step in the transition from bottle feeding to breastfeeding. These drinks are touted as providing a variety of benefits for a growing body. The truth is that these products not recommended as a substitute for a balanced diet and nutritionally unsuitable for young childrenAccording to a class action lawsuit, these infant milks “provide no nutritional value beyond that which could be obtained from a nutritionally adequate diet; moreover, they introduce additional sugars into the diet.”

For years, infant formula manufacturers such as Abbott Laboratories have marketed these products as healthy foods. Countless families have allegedly been deceived by the deceptive packaging and sales practices of Similac and Baby’s Only infant formulas.

Do you meet the requirements?

If you purchased Similac Go and Grow toddler drink, Similac Pure Bliss toddler drink, or Baby’s Only toddler formula since 2021, you may be eligible to join a class action lawsuit and seek damages for alleged deceptive marketing.

For more information, please fill out the form on this page.

The allegedly inaccurate marketing of infant milk

From 2006 onwards, the infant formula industry experienced a dramatic decline in sales as breastfeeding rates increased. As breastfeeding became more popular, infant formula manufacturers developed a new product to increase sales and fill this gap. As a result, “transitional milks” and especially “toddler drinks” were introduced to the market.

Toddler drinks were sold to meet the nutritional needs of children between 12 and 36 months of age. They were packaged similarly to FDA-regulated infant formula and sold on the same shelf. However, these toddler drinks are not nutritionally sound.

A class action lawsuit against Similac seeks to prove that Abbott Laboratories misled consumers about the nutritional value and safety of its infant milk products. A related lawsuit also makes the same allegations about Baby’s Only infant milk products.

What do experts recommend for the nutrition of a toddler?

Several experts recommend that children over 12 months of age balanced ratio of healthy foods instead of toddler drinksChildren of this age can also drink water and plain cow’s milk.

Who can participate in the Class action lawsuit over Similac drink for toddlers?

Currently, the Similac class action lawsuit focuses on two types of Similac toddler drinks made by Abbott Laboratories: Go & Grow toddler drink and Pure Bliss toddler drink, as well as Baby’s Only brand toddler formula. If you have used any of these three toddler milks in the past three years, you may be eligible to join this lawsuit. If you have used a different type of transition formula, we still want to hear from you.