Google is full of it when it comes to “climate protection measures”

Blatant hypocrisy from one of the world’s leading eco-radical corporations …

My media company has spent no shortage of bandwidth to Google for its hypocrisy on environmental issues. The company – which breathlessly touts the eco-radical agenda – was at the center of a major disinformation campaign in South Carolina aimed at banning any new non-renewable energy source.

Google’s campaign not only ignored the urgent need for more power generation in the Palmetto State given its explosive population growth… It ignored reality.

In addition, the administration ignored any transparency, as evidenced by the secret subsidization of a massive online, mail and television campaign supposedly under the auspices of the Conservation Voters of South Carolina (CVSC).

This week, Google’s hypocrisy on environmental issues was laid bare in the company’s annual environmental report. According to the document, Google is “on an ambitious journey to help build a more sustainable future,” a journey that aims to “drive positive environmental change.” The company has also repeatedly touted its goal of achieving net-zero carbon emissions by 2030 – just five and a half years from now.

What is the status of this goal? Horrible…

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According to the company, emissions increased by 13 percent in 2023 compared to the previous year and are 48 percent over the last five years.

This is clearly “climate protection measures”. In the wrong direction.

The reason for this increase in energy is the insatiable energy demand of Google’s data centers in the age of artificial intelligence (AI). The demand, which the company does not want to quantify exactly, is enormous.

“Predicting the future environmental impacts of AI is complex and subject to constant evolution,” the report says.

This characterization provoked a rebuke from Devin Coldewey from TechCrunch.

Does anyone really believe that Google doesn’t know down to the penny how much AI training and inference contributed to its energy costs?” Coldeway wrote. “Isn’t the ability to break down these numbers so precisely part of the company’s core competency in cloud computing and data center management?”

Exactly …

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RELATED | ECORADICAL DISINFORMATION

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“They know,” a former employee of the company told this media outlet. “They lie and distract.”

Coldewey added: “Google has every reason to downplay and obscure these numbers because even in its stripped-down, highly efficient state, they can hardly mean anything good.”

Ben Inskeepa climate activist from Indiana, sharply criticized the company’s environmental record after the report was published.

“Google, a $2.3 trillion corporation, has increased its climate pollution by 48 percent over the past five years,” Inskeep wrote on X. “Its emissions are likely to rise sharply again this decade because it cares more about increasing profits for shareholders through AI than about creating a livable climate for us.”

“It’s sobering to think about how AI data centers owned by billionaires like Google and Microsoft could undo all the progress we’ve made on climate change,” Inskeep added.

And all the while he shamelessly lectures the rest of us about “climate protection measures…”

My media outlet has a far bleaker view of “climate science” than the mainstream media that touts it as gospel. But if you believe it, you should probably take anything Google—or its mouthpiece, the CVSC—has to say on the subject with a proverbial pinch of salt.

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ABOUT THE AUTHOR …

Want people is the founding editor of the news channel you are reading. Before founding FITSNews, he was the press secretary for the governor of South Carolina and before that a bass guitarist and a bouncer at a dive bar. He lives in the state’s Midlands with his wife and eight children..

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