Anonymous Club Spring/Summer 2025 at Berlin Fashion Week

It was hot and humid in the waiting room of Shayne Oliver’s Anonymous Club. The label was hosting its spring/summer 2025 fashion show in the underground parking garages of Berlin’s Tempodrom event center. After a brief delay, hundreds of guests were welcomed into the dimly lit venue, which featured mesh seating along the walls and a circular metal-trimmed catwalk.

Anonymous Club sparked a Berlin-style rave for SS25, with Oliver showcasing brilliant streetwear on the first night of Berlin Fashion Week. The Hood By Air founder has left the bustling streets of New York City behind and expanded his relatively new label by redefining hooded essentials with monstrous appeal. While Anonymous Club’s SS25 collection is designed to conceal the body with manipulative tracksuits, the brand couldn’t be less ‘Anonymous’, with Oliver highlighting his diverse approach to modern streetwear with gigantic silhouettes that make clear statements.

As guests, including Ye, made an unexpected appearance, took their seats, Anonymous Club began walking its collection down the runway. The first model stepped out wearing a puffed-up towel over her head, paired with the brand’s signature shaft boots and clear plastic sunglasses. Also standing out were sleeveless tops with funny face cutouts that were flipped over to reveal dangling hood flaps. Tone-on-tone embroidered lettering oozed from slit crewnecks paired with ankle-length shorts, while bomber jackets with pockets glistened in the spotlight, followed by striped uniforms destined for the soccer field.

The eye-catching collection continued to convey a sense of newness on the runway, showcasing floor-length quilted vests and protective scarves that reimagined the cold-weather staple as a complete garment. Finally, pin-stitched dog graphics landed on cropped T-shirts with American “I Voted” stamps criticizing US politics alongside “SALEM” jeans with patchwork embellishments.

Take a closer look at Anonymous Club’s SS25 collection in the gallery above and stay tuned for more Berlin Fashion Week content on Hypebeast.