Donald Trump says he learned that people could get away with despicable behavior as long as they had good ratings, like he did on “The Apprentice” … according to a sensational book.
The former president made these claims in an interview with the co-editor-in-chief of Variety. Ramin Setoodeh for “The Apprentice in Wonderland: How Donald Trump and Mark Burnett Led America Through the Looking Glass,” which was released on Tuesday.
We’ve already told you a little about the new book… but as a refresher: DJT has given several interviews to Setoodeh and the portrayal of the 45-year-old as a lonely, sometimes quirky ex-TV star is not flattering.
In any case…Setoodeh says Trump reflected on his most important lesson from “The Apprentice” when he said, “It’s all about one thing: ratings. If you have ratings, you can be the meanest, most horrible person in the world.”
A pretty cynical look at Hollywood… but it sums up The Apprentice in a nutshell – the show that many watched just to see who Trump would fire week after week.
Moreover, Trump has made similar claims with similar aims before – remember, he once said that women would “grab her by the pussy” as long as they are famous.
Donald’s team does not deny his comments in the book – although they said Trump could barely remember any contact with him and claimed he was a “loser” who focused too much on the Republican candidate.
Trump’s comments on “The Apprentice” are pretty tame when compared to other quotes from the book… including a part where he Taylor Swift “unusually beautiful”– totally they objectify.
TMZ Studios
As I said, the book is out now… and we’ll see if the good ratings have any effect on Donald.